Hiring is Marketing - What skills should you be looking for?

Spend a little bit of time contemplating the many skills an employee needs to be successful at your business. You should keep a list of the skills you feel are most relevant to the position you are trying to fill.

Then when you write your ads describe the person you need to fill the position. Don’t waste your time listing the skills you think you need in your ad. You need people with strong character traits! Such a person can quickly and easily learn a certain program or procedure.

Nadji Tehrani wrote an excellent article called Effective Hiring And Keeping “The Right People”—44 Characteristics Of “The Right People.” In it you will find what he considers to be the 44 most important characteristics of “the right person.” (Find the article on www.tmcnet.com)

The most interesting thing about this list is that the majority of these characteristics I consider to be basic human decency. But since he found a need to write them down they are no longer the basics you get from your talent pool. Making it all the more important to the success of your marketing plan to find people with strong character traits.