Do you know as much about your customers as you know about your inventory? You know certain customers are worth more to your business than others, right? Why are you treating all customers the same? A database will allow you to effectively grow into areas you were not aware of. It is the goldmine hidden in your business.
Discover RFM segmentation. Who to market to next!
Monday, February 18, 2008
Create and Use a Database
Posted by The Internet Dark Ages at 7:07 AM
Labels: branding, database marketing, growing your business, segmentation
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